Tag Archives: product photography

Jobs for a Special Catalog Photographer

17 Jun

Being special catalog photographer is tough task but getting recruited for the same is even tougher. The special catalog photographer is one of the key players of product photography. He is the one who holds a perfect command over making a catalog suited photograph album.

Product photography is the backbone of several businesses and industries now days as all of their advertisements, promotions and expeditions are subject to the condition that how well they have their catalog ready. And after getting this need highlighted these clients always look forward to get an expert to associate with; this expertise is the key for a special catalog photographer and his recruitment.

Let us talk about the career and job option available for Catalog Photographer. To begin with first you have to be well versed with fundamentals and technicalities of product photography and catalog photography in particular. And for that one must approach a specialized institution, which provides all the guidance, details about the product photography. Please note that this the phase when your expertise must start taking its shape because specializing while generalizing is an old testament. The basics and fundamentals learnt at this time helps you out throughout your life.

In the aftermath of your course at the institution, with the help of institution and local yellow pages you must look out for a person who is already in the field of product photography and if possible then in Catalog Photography.  This would help you out in dual way, first, it would enrich your contacts in the field, which would be of great help in future and secondly, you will gain experience of working with an experienced person in the field.

Once you find such a person, you must make up your mind that you are there for learning only. This kind of association must be made for at least a year; so that along with the theoretical knowledge you gained at your institution you get the detailed overview of the practical aspects of the field. It is to be kept in the mind that money should never be a point of determination because most of the senior persons pay a very less amount or some of them don’t even pay, rather they focus on making you learn the fundamentals of the field.

The benefit you can avail while being an assistant is that you come to know about the clients, their likes and dislikes, choices and preferences. Also you learn to sell your work.

During this time only you should start clicking some of the photographs and subsequently terming them into a portfolio for your prospective recruiters or clients.

Based on your work you might get clients on your own or your senior may recommend you further. At the same time you must earn yourself a camera and never forget to increase your portfolio.

One thing is strongly recommended that it’s better to be a freelancer for a Special Catalog Photographer as it entails enormous independence for you in   your work.

Now once you have built up your catalog just approach the yellow pages services in your locality, local newspapers and get yourself publicized. This is how you open the success gate for you being a Special Catalog Photographer.

About Author:
Md. Asaduzzaman Shakil
Owner and Chief Photographer of Product-Shot.co.uk
Special Catalog Photographer | Product Photography | Pack shot Photography

Pattern Pulp, the Latest in Product Photography

2 May

Though in its inception age, the pattern pulp photography is aiming towards an all new future of product photography.

The usual practice of product photography is now going through transition phase where the old ideas and patterns are either replaced or being modified in collaboration of newly advanced and next generation technologies. Gone out the days when a traditional and orthodox approach was adopted in product photography. Meaning thereby, putting the product in the center then clicking it from different locations, verticals and horizontals and mixing them up under different color combination and at the end calling a meeting of the clients and voting as to which is the best suitable combination and how would it be pleasing for the customers.

Today, while the customers are riding the storm of market, once you decide to incorporate product photography for your product, it becomes irresistible for you to opt for the most recent and updated technology for your product.

Now days we have certain very advanced and technical photography methods are being used, such as white background product photography and then comes the newly born baby of The Pattern Pulp Studio New York called the Pattern Pulp Photography.

This kind of photography ensures that the subject product gets a full coverage and at the same time it should look as much impressive as it can to the customer. Basically it can be said that the Pattern Pulp Photography is mixture of multi dimensional art like 2D and 3D and of certain creative concepts.  The pattern pulp photography has just started to see the light of the day and accordingly we can expect certain new developments into it.

Creativity is at best when we observe and begin to see the pattern pulp pictures. Here, in this kind of product photography the product is not hold by the model, it’s the environment which is created around the product while using certain different products and then uniting them under one ongoing concept. Suppose, we have to do the pattern pulp photography for a shoe product, what we will be doing is that not to make a model wear those shoes and make him a do a catwalk, or portraying him to be a handsome hunk once he wears those shoes, rather, unlike this kind of approach the pattern pulp photographer shall click one or more pictures of the shoe in its simplest form but at the same time he will put one or two bananas, one pot full of mud  to show the actual gripping power of the product as well genuineness of material used in the product so that it does not get vanished in mud.

This is how; we see that pattern pulp photography is operated through a well thought over combination of concepts and technology; in the above illustrated example it’s not necessary that we put a real banana or muddy pot, rather it can be done through  2D or 3D art.

To conclude it can be said that the future of product photography lies in the pattern pulp photography as it preserves the scope for a talented photographer as well as an emerging 2D or 3D artist.

 

About Author:
Md. Asaduzzaman Shakil
Owner and Chief Photographer of Product-Shot.co.uk
http://www.product-shot.co.uk

Food and Drink Photography-Hungry for Some Tricks ?

2 Mar

Specialty restaurants have sprouted all over urban dwellings. They also like to have tantalizing pictures of their mouth-watering menus. Photographers specializing in food and drink photography are making a killing doing this work. How do they capture the delicious items?

 

Thank God some tricks can be shared for all to imbibe. As food and drink photography becomes more niches, restaurant shutterbugs are in demand. Shooting irresistible pancakes and making them look oven fresh can be demanding. The trick lies in capturing the ‘freshest and ripest moment’. You may ask how many pancakes and honey syrup it takes to get the shoot right? Not more than a triple-decker of three pancakes! And the strategy lies in setting up the props before the ‘subject’ has arrived fresh out of the non-stick pan. A shutterbug with decent skills can do the lighting well in advance. So if you are in catering business, which is online, having delicious pictures of the menu can be the best bet for getting good business.

 

To make the food look digestible, the lead photographer will have the assistants arrange the studio bay first. The setting may take an hour or two. Why are we saying this? Because hot steaming food can look limp if it is bought before the shoot. The assistants will assemble the cameras, lens and the tripod stand. The controlling lights, white balance, bouncers and scrims will be positioned for the table top still pictures.

 

A photographer might use a camera that he can manually adjust to control the way he will shoot. A use of a compact camera is common for food and drink photography. Once the camera is loaded, the lens is another major component to choose. A good quality lens is fitted. A Canon has 50mm 1.4f. It is the best focal length that can capture great shots. A camera mounted on the tripod is steady and better suited for still photography sessions like this. The next comes formatting, i.e. Jpeg or RAW images. Most digicams have the two options. Why Jpeg is more popular-Because, it easily helps pictures to upload on the websites. It is lighter and speed is important when many images have to be seen together. Jpeg images are not necessarily of low quality. They can be scaled while photo processing. Some photographers like to use the RAW format too. The biggest advantage here is the many other elements around can be captured. If they are not required they can always be deleted during the editing. Several new age photographers are using live shot demos before the actual shots are clicked. Shooting tethering has become common. When the camera is plugged to the USB port of a computer the real time image is seen. It becomes easier to shoot the right frame. If a big difference needs to be made to a final shot this can be really helpful.

 

When these elements are done, the last thing that needs to be done is lighting. It creates the final impact on the product photography. Yes artificial lighting can be controlled and can do wonders. There is a choice of soft light box or halogen lamps with umbrellas. Throw off the lights or bounce them across the items on display. This makes the photographer take the delicious shot eventually.

About Author:
Md. Asaduzzaman Shakil
Owner and Chief Photographer of Product-Shot.co.uk
Food Photography | Product Photography | Photo Processing

Mastering the art of Jewellery Photography

2 Feb

Nothing can be more challenging than shooting tiny pieces of gemstones or delicate pieces of accessories that women wear. And it is equally a stimulus to master the art of jewellery photography with studio infrastructure.

 

The art of the shooting jewellery items involves a series of techniques, lighting and a systematic method to achieve the finest effects. To start with, the accurate camera with slr is needed to capture the objects. A 35 mm camera with TTL (through the lens) is ideal and most professionals have it in their kitty. Well-known brands like Nikon and Canon have sophisticated models, which are perfect for shooting jewellery photography. The digital cameras for product photography have evolved towards more complex versions for detailing. Since the items are small and exquisite the delicacy needs to be captured in style. To make dangling earrings look attractive to the buyers, the photographs will feature focused lighting. For diamond (solitaires) and pearls (necklaces), soft reflections can do the trick. In the same manner, rubies and emeralds are highlighted with the right sharpness and exposure. Getting the act right will ensure that the shoot does not remain a mystery or a perpetual failure.

Dramatic lighting is essential in this special breed of jewelry product photography. It will take some effort to set up the equipment and get the items displayed. And it requires no super model to prop up its glamour quotient. One undisclosed tip that can really be helpful is that after the shoot, image editing can create the lengthy or short drop shadows for added effects. Before that let’s concentrate on the shoot itself. With the lights, camera action in place the studio will ensure that a clean clutter free table is used. A white satin cloth is draped around for the setting. The photographer decides the sources of lights. It could be a single source or a series of multiple angles. The look can be ‘daylight’ or it could be ‘sepia toned’. These are done with the addition of fluorescent bulbs. Special shutterbugs also use the LED bulb, which is considered a fine diamond sparkler. These are remarkable in getting sharp pictures. The camera can be put into ‘spot mode’ where the focus is directly targeted on the main item-diamond, emerald or pearl stones. The photographer is able to restrict the surrounding jurisdiction of the item. The spot mode is applicable when the close up of the items are targetted. While a user can close in towards the item while shooting, the lens or the hand movement can be unsteady while shooting. A tripod can be a savior. Sharp images can then be clicked.

Some jewels shine when soft lighting is thrown on them. The use of the diffuser on the lens is the key to such shots. In the studio shots there is no need for flash for close up shots. It may over expose the picture and ruin the hard work. It may also create shadows that may be distractive. Therefore, controlled lights around the jewellery are the best option. These days the trend is to use the compact florescent bulbs is a great balancer. The right exposure brings best results. Mastering the art eventually will take some years and employment of creative skill also.

About Author:
Md. AsaduzzamanShakil
Owner and Chief Photographer of Product-Shot.co.uk
http://www.product-shot.co.uk